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Over and over I am finding that businesses are ignoring, ignorant about, or forgetting marketing basics. And it is the basics that will drive any business forward and ahead of the competition. It seems a no-brainer that these are the essential elements and usually either low-cost or indeed no-cost. And so I’m setting out to push my concept and help any business-person who will read and participate in this blog and the ideas that are brought out. If… Continue